Skip to content

Posts from the ‘New Year, New You’ Category

New Year, New You – How to Build a Personal Brand

Looking to improve your professional life in 2018? Why not resolve to build your online personal brand! Not only is a strong personal brand the best way to diversify yourself from a stack of resumes, it’s a powerful way to highlight your expertise and tell your story. Here are some tips to get you started.

1. Know yourself
Your personal brand works most effectively when it tells a cohesive story — the story of you. To help you get there, take some time to formalize your values and goals. Thinking about the interests, values and capabilities you want to highlight ahead of time will help to guide you when interacting with your network. You might even want to create a document that outlines these values to quickly reference when sharing content.

2. Build an online presence
Building a website may seem like a daunting task. However, with many free domains and web hosting sites, you can easily create your personal site with only a few clicks! To get started, include your resume, a brief bio and links to your social media profiles. Then, as your personal brand grows, you can expand your website to include blogs, industry best practices, examples of your work, etc.

3. Select the platforms that work best to promote your brand.
Identify your target audience to determine the platforms you should use to appeal to them. For example, if you are in a visual creative field, appeal to your target audience through a visual network like Instagram. Or, if you’re in a professional field, try using LinkedIn. Selecting the appropriate platform will ensure you are getting the best exposure for your brand.

4. Build and manage your marketing network
Friends, colleagues, clients and customers are powerful resources when it comes to marketing your personal brand. Their feedback and comments can affect the way future connections view your brand. Make sure to be attentive and responsive to your existing connections while growing and developing your professional network with people in your field and related fields.

5. Listen and share news in your industry
Make sure to stay on top of relevant news and exciting events in your industry. Not only will this ensure that you know your industry inside and out, it will also increase your credibility as a reliable source of information in your field. As a bonus, sharing articles, press releases and other credible sources is another great way to expand your professional network.

6. Be consistent
Consistency is imperative in successful branding. This includes when, where and how you market yourself. Create a schedule for posting new content. Make sure all content reflects your formalized beliefs and values, and, that you are consistently using the same social media platforms for sharing.

7. Audit yourself
Remember, it’s easier to be proactive than reactive! Stay on top of your public image by googling yourself on a regular basis. Make sure the search results represent your beliefs and values. Remove any images or content that are not consistent with your branding efforts.

With so much of our life spent in the digital universe, the importance of personal branding is essential in crafting your online presence. By taking these easy steps to define and adhere to your personal brand, you will be empowered to broadcast exactly what you want to your network, future employers and the world. A strong personal brand will set you apart from the competition and enhance your professional value.
Ready to get started? Contact your local Adecco branch and speak to a skilled Recruitment Consultant today!

To view more of our blogs and articles, visit our Employment resources page on our website.

Revitalize your Job Search for 2018

You still have time to make your new career resolutions for 2018.  Start off by finding a new approach to landing that next job!  To help, we’ve got four tips to revitalize your job search in this New Year!

  1. A new “social” you

Refreshing your social networking profiles might just do the trick.  Employers like to gain information about potential candidates by checking out their social media profiles. So, be sure your Facebook, Instagram and Twitter accounts provide a positive picture of you and remove images or content that may reflect negatively.  Also, adjust your privacy settings to ensure you are in complete control of what others see about you online.  As for LinkedIn, be sure to include skills in your profile that are relevant and up to date.  A profile summary goes a long way and so does sharing thought provoking articles that position you as an expert in your field.

  1. A resume makeover

For many employers, their first (and lasting!) impression of a candidate comes from what is written on their resume. That means the sure the format and content in your resume really needs to highlight your skills and personality. Now yf you find that your resume isn’t landing you any calls or interviews, it may be time for a makeover. A good place to start is asking someone to provide a critique, or consult online samples to make revisions. And remember, no two jobs are alike, therefore you need to adapt your resume to suit the position you’re applying for and incorporate the buzz words they included in the job posting to make sure your resume comes up in their searches.

  1. Explore other avenues

Are those job boards you’re using not getting you any traction? Time to diversify your action plan! Start pushing the envelope and email the companies you’ve targeted to get your name out there. LinkedIn is a great tool to help with this. The search bar function allows you to pinpoint the hiring manager for many companies. Send them your tailored resume along with a short message that outlines the skills that make you the right choice for the role. You may not get a response, but that doesn’t mean your message went unnoticed!

Set realistic expectations

Expecting to take huge professional jumps can bring disappointment. If you’re looking to enter the workforce or make a career change, it’s essential to set realistic career expectations. Seek out roles that offer career progression. Consider applying for a position that focuses on experience instead of skills to possibly qualify you for that “dream job”.  Taking small steps and applying for a job in the right field could result in professional leaps and bounds later on!

Need help rejuvenating your job search? Let Adecco do the work for you! It’s absolutely free to register with us. With new temporary and permanent opportunities available daily, we may just have your next job.  Contact your local Adecco branch and register today!

For more information and articles, visit our Employment resources page on our website.

Making the Most of Your January

Maybe it’s the after-effects of holiday excess or the unpredictable weather and limited sunshine, but after the hustle and bustle of the holidays, it can be difficult to re-establish regular routines come January. So when the jingle bells return to email notifications and the sleigh rides turn back into your regular commute, use the following five tips to jump start your new year.

Set small goals

Jumping back into the thick of things after a break is challenging under the best of circumstances, let alone after the excitement of the holiday season. To help ease the transition, try setting small goals for the first week back. The sense of accomplishment gained after crossing a few items off your to-do list will motivate you to take on bigger and harder tasks.

Make healthy choices

After over-indulging throughout the holiday season, it may be hard to get yourself back on track health-wise. Start small by cleaning out your fridge. Bring leftover cookies and snacks to the office and make sure your home is stocked with healthy snacks that are readily available when those cravings hit! A healthy diet has direct links to good mental health and higher energy levels, so start your year off right with healthy habits.

Find a way to laugh

When you laugh, your body releases endorphins — the body’s natural “feel-good” chemicals — that instantly raise your spirits. To exercise your funny bone, consider taking in a comedy show, watching a funny movie or sharing jokes with colleagues and friends. You may find laughing to be the perfect antidote to gloomy January days and long nights.

Perk up your social life

The holiday parties may be over, but your social life doesn’t have to be! To help tackle feelings of loneliness, take some time to reconnect with friends and family. Meet for coffee, start a book club or join a team sport. Surrounding yourself with people may be the distraction you need to beat the post-holiday blues.

Make positive changes

Remember, the new year can mean a new you! Try to look at January as a fresh start in making those positive changes in your life. Ready for a new career? Start by revising your résumé. Looking to get in shape? Check out your local gym. Taking small steps to stay on track with those New Year’s resolutions will leave you feeling positive and accomplished.

Don’t let January drag you down! With the right start, 2018 may be your best year yet!

From all of us here at Adecco Canada, we wish you and yours a safe and happy holiday season!

 

 

 

 

 

 

 

For more information and articles, visit our Employment resources page on our website.

New Year, New You 2014 Internship Winner Blog: – Officially at the Finish Line!

Hello friends! If you’re out of the loop on what has happened during my internship, please read my previous entries!

Today is August 7, 2014 and tomorrow is my last day with Adecco Canada. I can’t believe 12 weeks went by in the blink of an eye! Things here have been busier than ever before. In my last two weeks with Adecco, I had the opportunity to work with the collections team. This is not your typical collections department with lots of phone activity; rather, the work is heavily analytical, and detail-oriented. I was trained by Catherine McDonald and she was an amazing trainer, taking the time to show me all the intricate steps to fulfill an invoice. I had the chance to learn how to use ADP, an automatic data processing system, where we invoice our clients to get paid for the job done by Adecco’s associates. Learning how to use ADP was certainly challenging at first with all the different fields to fill out, but after a few practice invoices, I was ready to go on my own. Within a week, I was given monthly invoices to complete, which was not the easiest thing to do, but it sure was rewarding at the end seeing how much money I helped the team collect. Read more

New Year, New You 2014 Internship Winner Blog: Week 8 – So Much to Do and So Little Time!

Hello friends!

It is officially the start of Week Eight with Adecco Canada, and this week things are starting off with a bang! Aside from writing this blog, I’ve got several projects to wrap up: summer infographic research; sourcing potential catering for the annual Win4Youth event; Twitter research for Roevin; and creating a LinkedIn profile template for the Sales team to use across Canada. Although there’s quite a bit to accomplish, I am truly grateful to be in such a supportive environment. And speaking of supportive I can’t think of anyone else who is as generous, smart, and assiduous than Jhanelle Bent, Marketing Coordinator.

Throughout my internship experience, Jhanelle has been instrumental to my success. From showing and guiding me through the hefty Adecco marketing standard guidelines to helping me troubleshoot PowerPoint presentations, Jhanelle has a wide range of knowledge and it’s rare for her not know the answer to a question. Read more

New Year, New You 2014 Internship Winner Blog: Week 6 – Halfway to the Finish Line!

Hello friends!

I hope you haven’t forgotten about me since my first blog post, but just in case you’re scratching your heading wondering who I am, my name’s Johnny Wu and I am the grand prize winner of Adecco Canada’s New Year, New You Internship Contest.

This week, Ken Graham, Director of Training and Development at Adecco Canada, presented my LinkedIn training presentation to the Toronto branch, located at 401 BayStreet. After having worked on this project for three weeks full of meetings and revisions, I was confident about the presentation, but anxious to know if I was on target to deliver value to the team. Shortly after people trickled into the boardroom, including some senior staff and a slew of permanent consultants from various parts of GTA, the introduction began, followed by an ice breaker to get everyone acquainted. Then it was time to start the presentation. Read more